課程專區
category
商務寫作和溝通技巧University course
- 學分： (上) 3
- 課程碼： N663201
- 必/選修： 選修
- 授課語言：
- 授課教師： 陸喬克
- 課程大綱：
BUSINESS WRITING AND ORAL COMMUNICATION SKILLS
(3 credit hours)
The aim of this course is to teach students how to write various business-related documents and how to give oral presentations. The course will be taught in English with the aid of PowerPoint slides from the instructor.
Written topics that will be covered in the course include: (1) basic business letters，（2)curriculum vitae, (3) conference abstracts, (4) poster papers, (5) research grant proposals, and (6) progress reports. Oral presentation skills that will be addressed in the course include those related to in-house company presentations and conferences. A "hands-on’, approach to learning will be used in the course by expecting the student to complete several class exercises that will be discussed and answered by the instructor.
Textbook: None (class notes and/or PowerPoint slides will be used in the classroom)
Gradina: Assignment 1 (Written Midterm Exam): 40%
Assignment 2 (Oral presentation): 40%
Class participation/attendance: 20%
COURSE OUTLINE
|
Week |
Topic |
|
1 |
Introduction: professional ethics in writing and speaking; international communication; the business card |
|
2 |
Writing effective business letters: basic parts, formats used, content, purpose and structure, stationery choice, how to address envelopes, company image |
|
3 |
Business letter examples: “good” versus “poor” letters |
|
4 |
In-class project: group practice in writing a business letter |
|
5 |
Writing a job-winning curriculum vitae: general types, basic format, content, purpose (from both an applicant’s and an employer’s standpoint), energizing your CV, relationship of CV to cover letter [Assignment 1: write and submit a curriculum vitae: due date is Week 7] |
|
6 |
Curriculum vitae examples: analysis of pro’s and con’s |
|
7 |
Writing conference abstracts: how to prom9te your business [Assignment 1 (CV) due] |
|
8 |
Analysis of written conference abstract examples |
|
9 |
Preparing poster papers for conferences and other meetings |
|
10 |
Writing grant proposals, examples and analysis of proposals |
|
11 |
Written progress report, examples and analysis of reports |
|
12 |
Oral conference presentations: making the most of your time |
|
13 |
Analysis of oral conference presentation examples [Assignment 2: Student must give an oral presentation on an assigned subject: due dates are Weeks 16 and 17] |
|
14 |
Oral in-house company presentations |
|
15 |
Critique of oral in-house company presentation example |
|
16 |
[Assignment 2 due]: Oral presentations by students |
|
17-18 |
[Assignment 2 (continued from week 16) due]; Oral presentations by students; Summary and recommendations |
Benefits
(1) The course is taught in English; therefore, the students should enhance their listening, writing, and speaking proficiency in English by successfully completing the course.
(2) Professional service and ethics in writing and speaking as tools for international communication well be addressed.
(3) The student’s creativity in written and oral English communication will be strengthened.
(4) This course will provide a possible basis for development of life-long skills in the business working environment and other related areas.
(5) Students are expected to develop insight towards building a strong foundation for becoming leaders in their respective fields.
(6) The course emphasizes teamwork and interdisciplinary cooperation among students.
Dr. Charles Lewis
